Rose Cameron

Founder & Principal Advisor

Rose brings a multidisciplinary background spanning twenty years of experience in operations, finance, and strategic advisory. She has launched and sold multiple businesses ranging from large-scale food manufacturing to financial application development. She has extensive experience ranging from fast-paced startups to sole-source corporations with long term government contracts.

She has worked closely with founders and leadership teams to improve capital efficiency, evaluate financing options, and support sustainable growth decisions.

At Apex Advisory, Rose leads client strategy, capital positioning, and partner coordination as someone who has been in the client’s role and needs a trusted advisor at their side.

Works alongside Apex Advisory on debt structuring and financing strategies designed to preserve ownership and long-term flexibility.

Strategic Finance Partners


Our Focus

We specialize in debt and growth financing solutions for companies that are scaling, restructuring, or preparing for their next phase of growth.

We bring particular experience in:

  • Operationally complex businesses

  • Inventory- and asset-heavy models

  • Companies balancing growth with capital discipline


Food Production & Manufacturing

Consumer Packaged Goods

Semiconductor & Electronics Industry

Government Contracts

Supply Chain + Logistics

COGS Management

Operational Efficiency

Capital Expense Analysis